
Brand Spotlight

"Working with Unsociable has been an absolute game-changer for our TikTok Shop strategy at SharkNinja. Their team brought a deep understanding of the platform, rapid execution, and a creative edge that helped us unlock new levels of engagement and sales. We took our secret sauce and combined it with theirs—what resulted was a powerhouse collaboration that allowed us to push boundaries and pioneer strategies no one else was doing on the TikTok Shop platform. Together, we uncovered and scaled multiple viral products through a true partnership.
What made Unsociable stand out was their commitment to setting us up for long-term success—they gave us the foundation, the playbook, and the confidence to run this at scale on our own. That kind of collaborative, future-focused support is rare. We also built a genuinely strong relationship in the process—they’re not just a business partner, they’ve become our friends. We’ll absolutely stay in touch and continue cheering each other on."
— Chrissy Ferrier, SharkNinja


SharkNinja
We worked with SharkNinja for 13 months, building and scaling their US storefronts and launching their UK brands from scratch.
Unsociable Covered:
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LIVE Strategy Planning
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LIVE Performance Optimisation
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Post-LIVE Reporting and Analysis
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End-To-End Shop Strategy
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Affiliate Management and Briefing
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Custom Set Build and Presenter Training
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Wrote their playbook for their internal TikTok team
Result
Ninja is one of the most successful platform launches ever, generating eight figures in GMV.
Shark is consistently a top five seller in both the Home and Beauty categories, with over 300M content views and seven figure months generated in the UK alone.
Five-figure first live
Rapid audience growth
Record-breaking results

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Viral TikTok launch
Huge creator traction
New Customer Base


Wonderskin
Wonderskin were already well known on the platform, but they were looking to expand their reach to live-streaming by working with Unsociable.
Unsociable Covered
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LIVE Strategy Planning
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LIVE Performance Optimisation
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Post-LIVE Reporting and Analysis
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End-To-End Shop Strategy
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Affiliate Management and Briefing
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Custom Set Build and Presenter Training
Results
During their Super Brand Week, their sales smashed all expectations- generating a seven figure total GMV and a Top 3 platform ranking for two consecutive weeks.
Tefal
Tefal recently launched with us across their TikTok Shop operation, ready to showcase their wide variety of cookware bundles.
Unsociable Covered:
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LIVE Strategy Planning
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LIVE Performance Optimisation
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Post-LIVE Reporting and Analysis
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End-To-End Shop Strategy
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Affiliate Management and Briefing
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Affiliate Promotion during Super Brand Week
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Custom Set Build and Presenter Training
Results
The brand has already generated over 13M views on content in a few months of working with us, as well as six figure GMV weeks.

In-Depth Presenter Training
Major platform spotlight
Massive viewership spike



Working with Unsociable has been rocket fuel to our TikTok Shop journey. From day one, their team took the time to truly understand our brand, our consumers, and our long-term ambitions, enabling them to bring our brand to life on the platform in a way that feels authentic and impactful. What sets Unsociable apart is not only their deep understanding of TikTok Shop, but their ability to translate that expertise into clear, actionable strategies that drive growth. Their advice, insights, and execution are genuinely best-in-class, and they consistently stay ahead of platform trends to ensure we can maximise every opportunity. They quickly grasped our wider business strategy and have become a trusted extension of our team. Today, Unsociable act not just as our TikTok Shop agency but a trusted advisor to our future business growth, helping us scale both in the UK and internationally.
- Jacob Jeffery, Revolution Beauty


Top beauty livestreams
High engagement rates
Category-leading results
Inkey
Inkey came to us with the goal of being one of the top beauty brands on TikTok Shop. This included a full new end-to-end strategy, a robust affiliate network and high energy livestreaming.
Unsociable Covered:
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LIVE Strategy Planning
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Identifying a New Viral Bestseller
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LIVE Performance Optimisation
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Post-LIVE Reporting and Analysis
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End-To-End Shop Strategy
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Affiliate Management and Briefing
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Custom Set Build and Presenter Training
Results
Now, their Glycolic Acid Body Stick makes six figures every month from TikTok Shop alone.
It’s now their #1 best seller in Boots & Amazon.
